I want to talk about some of the prep work you need to do to get ready to start seriously working with brands.
Like most things, you will reach a point where things get a bit more serious and just friendly chats back and forth in the DMs won’t cut it for brands who are treating influencer marketing as a real part of their strategic marketing strategy.
If they have set aside a budget specifically for influencer marketing, they will want someone who is taking things a little bit more seriously, has things together and can treat this like a real business and professional transaction.
So, what exactly do you need to have in your back pocket when you want to work with and negotiate brand collaborations.
We are going to be talking about a Media Kit, Rate Card, and Testimonials page.
Let’s dive in.
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